Why Does IoT in FMCG Industry Matter?

Peter Jackson
5 min readMay 30, 2023

Did you realise that the Internet of Things (IoT) is transforming more than just our personal lives? The impacts go far beyond what people can experience. In reality, IoT’s amazing capabilities are revolutionising a wide range of sectors, including FMCG (Fast-Moving Consumer Goods). The fusion of IoT in FMCG industry is giving rise to a multitude of connected devices and networks, paving the way for extraordinary advancements.

According to the latest data, the global FMCG industry is projected to reach a staggering worth of $15,361.8 million by the year 2025. With such immense value, this industry encompasses a multitude of core activities and embraces exciting emerging trends that cannot be ignored. One such trend is the advent of remote location collaboration and the revolutionization of warehouse management.

Imagine a scenario where teams from different corners of the world seamlessly collaborate on FMCG projects, sharing real-time data and insights. Thanks to advancements in technology and connectivity, remote location collaboration has become a game-changer in the industry. Through IoT-enabled devices and communication platforms, FMCG professionals can work together effortlessly, regardless of their physical location. This opens up a world of possibilities for global innovation, knowledge sharing, and streamlined decision-making.

Furthermore, the swift integration of IoT in the fast-moving consumer goods (FMCG) industry is revolutionising the production process, amplifying productivity, unleashing equipment potential, streamlining warehouse operations, and optimising inventory management, among other remarkable benefits.

In this captivating blog, we will shed light on several fundamental yet cutting-edge applications of IoT in FMCG businesses that are currently making waves in the industry.

Let’s dive in and explore how the Internet of Things is reshaping the FMCG landscape, paving the way for a future of seamless operations and unparalleled efficiency.

Key Highlights of Adopting IoT in FMCG Industry

● Did you know that temperature and humidity sensors are the superheroes that keep your perishable goods fresh and of the highest quality? These sensors are like mini guardians that monitor and regulate the temperature and humidity levels within warehouses, storage facilities, and during transportation. They work tirelessly to ensure that your products remain within optimal conditions, preventing spoilage and preserving quality. Thanks to these amazing sensors, you can rest assured that your goods will arrive at their destination in perfect condition, ready to delight your customers. It’s incredible how these tiny sensors have such a big impact on the quality of our products!

● Have you ever wondered how businesses are able to track the movement and location of their goods throughout the supply chain? The answer lies in the amazing GPS and location tracking sensors! These sensors are like the eyes and ears of the supply chain, providing real-time information on the status and whereabouts of shipments. With this information, businesses can optimise routes, estimate arrival times, and respond quickly to any disruptions or delays. It’s like having a personal GPS for your goods, ensuring that they reach their destination on time and in perfect condition. Thanks to these incredible sensors, businesses can stay ahead of the game and deliver exceptional customer experiences every time.

● Pressure sensors are used to monitor and regulate pressure levels in storage containers, such as those used for carbonated beverages or aerosol products. This helps prevent any leakage or damage during transportation and storage, ensuring that our favourite drinks and products are always fresh and ready to use.

● On the other hand, light sensors are used to monitor exposure to light-sensitive products, such as pharmaceuticals or certain food items. They provide alerts if there is excessive exposure to light, which could potentially degrade the quality or efficacy of the products. Thanks to these amazing sensors, businesses can rest assured that their products are always in optimal conditions, preserving quality and preventing any potential damage. It’s incredible how these tiny sensors have such a big impact on the quality of our products, making our lives better and more convenient every day!

Advanced IoT Features that Empowering FMCG Businesses

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Real-Time Inventory Management:

RFID and IoT-enabled sensors can assist FMCG companies with real-time inventory management. As a result, companies can keep an eye on inventory levels, product expiration dates, and know when to place another supply order. Businesses can prevent running out of stock, cut waste, and manage their supply chain more effectively by utilising these technologies. It’s a practical technique to manage inventories and guarantee that goods are constantly offered to buyers.

Smart Shelf Technology:

Sensors and IoT-enabled cameras are used in IoT-powered smart shelves to monitor product movement and study consumer behaviour from every depth. With the use of this advanced and growing technology, now it is possible to gain useful information related to consumer preferences, buying trends, choices, and product performance. Through IoT solutions in FMCG companies can use this data to optimise shelf arrangements, boost product positioning, and improve consumer experiences in general.

Smart Packing through IoT:

The term “smart packaging” describes the incorporation of cutting-edge technology into conventional packaging materials and designs, including Internet of Things (IoT), sensors, and data analytics. It gives packaging sophisticated capabilities that enable a range of features and advantages. The following are some salient benefits and traits of smart packaging:

● Product Traceability and Tracking:

○ Real-time product tracking is made possible by IoT sensors and tracking devices.

○ increases logistical and supply chain visibility.

○ provides traceability for problem-solving and recalls and promotes effective inventory management.

● Interactive Packaging:

○ Captivates customers via AR or NFC technologies.

○ Offers personalised content and more product details.

○ Increases brand experience and consumer engagement.

● Sustainability and Waste Reduction:

○ Provides recycling or disposal instructions.

○ Optimises product usage through portion control or usage tracking.

○ Reduces waste and promotes environmental-friendly practices.

Concluding Lines on IoT in FMCG Industry

Integrating IoT in FMCG turned into a new norm for industries. By mass adoption of IoT, we can emphasise FMCG business holders to focus on advanced capabilities of IoT in order to bring long term business growth. To enable and unleash the power of new technology, IoT based companies can be an ideal partner for your business.

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Peter Jackson

Eva Jackson is a content cum digital marketer at Rejig Digital, a leading Digital Transformation Company. https://www.rejigdigital.com/